Detailed view of reference project
In the detailed view of the froehle.de reference project, we present a new online platform for high-quality products related to intimate health and sexuality – developed with medical standards and technical precision. The company offers innovative products for intimate self-care and therapeutic applications. The goal was to create a discreet, secure, and user-friendly shopping experience for both end customers and medical professionals.
Website
Technology stack
Project overview
Our services
We developed a modern, responsive online shop for FRÖHLE based on PrestaShop. The website is available in multiple languages and offers clear user navigation as well as secure payment processing via PayPal. The focus was on optimizing product presentation, usability on mobile devices, and a professional brand presentation that builds trust.
Key features
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Business objectives
Development of a professional, scalable online shop for marketing medical and erotic products in German- and English-speaking regions. -
User Experience
Intuitively designed, responsive shop with a clear information hierarchy, smooth navigation and a trustworthy checkout process. -
Timeline
The implementation, including design, development, and testing, was completed within approximately three months. -
Long-term value
The platform enables direct sales to end customers worldwide, strengthens brand awareness and is flexible for future expansions.
Schedule
Structuring
Setup of product categories, payment integration, language selection and responsive adaptations for all end devices.
Maintenance
Ongoing support, system updates, and technical advice for the further development of the online shop.
Analysis
Determination of target group needs, legal requirements in the medical device sector and technical requirements for the shop.
Quality assurance
Test runs on various devices and browsers, optimization for mobile use, and securing the payment process.
Analysis
Determination of target group needs, legal requirements in the medical device sector and technical requirements for the shop.
Structuring
Setup of product categories, payment integration, language selection and responsive adaptations for all end devices.
Quality assurance
Test runs on various devices and browsers, optimization for mobile use, and securing the payment process.
Maintenance
Ongoing support, system updates, and technical advice for the further development of the online shop.
